Accompanying consumers, the Li Lang minimalist men's Smart Elite series suits are born with a sense of ceremony

In this era of change, how brands can resonate with consumers and meet their needs has become a topic worth exploring for brands. The newly launched Smart Elite series of suits by Lirang Minimalist Men's Wear is based on the current pursuit and understanding of "ritual" among young people, incorporating the concept of simplicity and using more exquisite details and craftsmanship to revive the suit and capture the attention of the younger generation.

Starting from pain points, resonate with young consumers .Chinese formal suit factory

In the process of following consumer trends, Lirang's minimalist men's clothing constantly explores and innovates in communication with young consumers, targeting consumer pain points and attracting young consumers with different product innovations.

What we expect more is to start from the real needs of consumers and solve their pain points. Then you will resonate with consumers a lot, "said the product planning manager of Lirang.

Chinese formal suit factory Li Lang's minimalist men's clothing originated from suits. In the past, consumers defined suits as a symbol of successful identity. The earliest Li Lang's career was also defined from this perspective.

But with the rise of the younger generation of consumers, the field of suits has also been injected with new vitality. For the younger generation, they are more inclined towards casual suits or have a significant increase in their overall fashion requirements for suits.

Through research, it has been found that in recent years, the proportion of users of Li Lang's high-end wedding suits has remained relatively high. For the younger generation, as the concept of simplifying complexity gradually takes root, and considering the occasions in which suits are worn, the sense of ceremony in suits has become their preferred demand for suits. At the same time, their pursuit of suit style also tends towards simplicity and fashion. Chinese formal suit factory

After fully understanding the needs of the younger generation of consumers and combining them with the dressing habits of China's post-95s, Lirang changed the traditional style of suits and launched the Lirang Smart Elite series of suits to address the pain points of waistband difference and loose and swaying pants. Taking inspiration from European gentleman clothing and introducing Italian fashion style, Lirang creates an urban Smart Elite temperament.

In the newly launched Lirang Smart Elite series of suits, we can see that Lirang's minimalist men's clothing has been constantly breaking through itself and finding the best way to resonate with consumers.

Through design improvements, convey a sense of ceremony and a minimalist attitude

As a brand new product line designed specifically for young consumers, the Lilang Smart Elite series suits incorporate minimalist, social and other styles into their designs, breaking the stereotype of traditional suits. Through insights into young consumers, the Li Lang Smart Elite series suits have undergone a new design in terms of pattern and details, striving to bring consumers a brand new experience.

The Lilang Smart Elite series has bid farewell to the bulky and messy appearance of traditional suit styles in terms of design, creating a fashionable elite style with a more minimalist and slim fit. In terms of design, in response to the single wearing needs of the 95s' new youth, the traditional satin design on the back of the vest has been modified to the same fabric design as the suit, making it easy to cope with various scenarios.Chinese formal suit factory

In terms of details, the suit's single and double slit waist design, the 2.5cm fold angle design of the trousers, and the combination of Neapolitan trousers and Parisian buckle design make the suit more ceremonial while maintaining a simple and high-end feel.

In terms of craftsmanship, the Li Lang minimalist men's clothing adopts customized and exquisite craftsmanship design, with fully wrapped edges inside, and comes standard with suit pocket scarves, collar buckles, exquisite cufflinks, same color sleeves, and other designs. In addition to enhancing the texture, it also creates a sense of exclusive ceremony for consumers.

Chinese formal suit factory The Lilang Smart Elite series suits bring a brand new dressing experience to the younger generation. Li Lang's minimalist men's clothing also shows us more creativity and infinite possibilities in the suit category for the future.

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